New Orleans Bourbon Festival

From presenter Bobby G:

YOUR GOAL
When preparing and serving great cocktails, a complete sensory perception should enlighten and leave your guest with a memorable experience. A great bartender is someone who will be able to stimulate all of the human senses without them even knowing it:

Sight - witnessing the artistry of a bartender at work
Sound - the tinkling of shaker, the rattle of crackling ice
Smell - the aroma and character of spirits and liqueurs being mixed with fresh squeezed fruits, peels and herbs
Touch - the encouraging feel of a well chilled glass and the mouth feel of different textures
Taste - the overall impression of a well balanced satisfying concoction
Always remember this:

A GOOD COCKTAIL IS NOT A STRONG COCKTAIL
A GOOD COCKTAIL IS A WELL BALANCED COCKTAIL,
ALWAYS SEEK THE BALANCE!